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Case Studies Amazon
• Reduced cost by 30 % and sales increased by 20 %
Success Story – We created Web banner ads for Amazon based on research of past number of clicks on their best creatives.
We saw an 83% increase in number of clicks during their sale season.
Have a look at our other work: Amazon
Result:
- • Reduced cost by 30 % and time by 40 %. Sales increased by 20 %
- • Increase in clicks by 69 % from past 5 years.
- • Reduced cost and increase in sales resulted into 5x profit.
Case Studies Make My Trip
20 % increase in selling group travel packages.
How We Did It
• Enablers (visiting cards,whatsapp dps,leaflets) were created to get elderly and house wives on board.
• MMT announced the campaign amongst its database and offline store owners.
• Campaigns were created saying- Travel karne aur karane ki koi umar nahi hoti- elderly.
Ab mai travel karungi aur karaungi.
Results
• Reached more than 1,70,000 people all over India.
• Got more than 20,000 people on board as travel associates.
• This resulted into 20 % increase in selling of group packages with 60 days of launch..
Challenges
• Sell travel group packages
• Penetrate in the market of local travel agencies.( as per research 70 % market share of travel is still acquired by travel agencies.
• Target people who are retired or unemployed.
Ideas
• Target (TG) the retired professionals and housewives.
• Multi-level marketing where the TG will sell travel package to their peers and enroll them to be a part of MMT travel associate while working from home.
• Campaign to go live on Mobile database of age.
Case Studies Mon Dimora
Challenges
• Low conversion rates and ineffective targeting hampered Mon Dimora’s Meta Ads performance marketing.
• Insufficient ROI and struggles in generating significant sales through online channels.
• Lack of a strategy to efficiently reach potential customers and drive conversions.
Ideas
• Conducted targeted audience segmentation based on demographics and behavior patterns.
• Developed visually compelling ad creatives emphasizing luxury and unique selling points.
• Strategically optimized ad placement, utilized offers, and promotions to entice customers.
How We Did It
• Leveraged advanced audience targeting tools within Meta Ads for refined segmentation.
• Conducted A/B testing for ad creatives, continuously optimized based on performance.
• Monitored campaign metrics, adjusted strategies in real-time, and tracked ROI accurately.
Results
• Achieved 18 purchases within a month, directly attributed to optimized Meta Ads.
• Generated a 2x ROI, indicating significant revenue increase compared to ad costs.
• Improved conversion rates and increased brand visibility within the target audience.
Case Studies 34 of a Kind
Challenges
• Faced challenges with stagnant sales and low online visibility despite their unique offerings.
• Inadequate conversion rates and a lack of targeted reach through their existing Meta Ads campaigns.
• Struggles in establishing a robust digital presence and achieving satisfactory ROI from advertising efforts.
Ideas
• Conducted in-depth audience research to identify niche customer segments and tailor ads accordingly.
• Designed visually captivating ad creatives showcasing the brand’s distinct fashion line and value propositions.
• Implemented strategic ad placements, optimized targeting, and incentivized promotions to drive engagement.
How We Did It
• Utilized advanced audience segmentation tools within Meta Ads to refine targeting based on customer preferences and behaviors.
• Ran multivariate testing on ad creatives, headlines, and CTAs to optimize for maximum engagement and conversions.
• Monitored campaign performance metrics closely, adjusted bidding strategies, and refined audience targeting for continual improvement.
Results
• Achieved 30% increase in online sales within the first month through targeted Meta Ads campaigns.
• Generated a 3.5x ROI, signifying a substantial boost in revenue compared to the advertising expenditures.
• Improved conversion rates by 50%, demonstrating the effectiveness of optimized ad placements and compelling promotions.