Make My Trip

Content Creation

Build Deeper Connections With Every Post

MakeMyTrip Limited is an Indian online travel company, headquartered in Gurgaon. Founded in 2000, it operates an online travel-booking platform for travel services such as airline tickets, hotel reservations, holiday packages, and rail and bus tickets.

Challenges

Outdated visual identity

Over-dependence on celebrity content

No organic content funnel

Underperforming campaigns

How We Helped

Introduced a fresh design language: Minimal, trendy visuals with vibrant colors tailored for today’s travelers.
Rebuilt content around relatable storytelling: Added travel tips, destination stories, and UGC to increase authenticity.
Revamped campaigns with interactive formats: Polls, carousels, and reels lifted engagement by 80%.
Transformed the page into a real traveler community: Shifted from celebrity-focused posts to a community-driven brand presence.